I'm Somebody's ethical clothing launched

The Sustainably made collection from I'm Somebody's aims to humanize cyclists and pavement users by calling for all drivers to slow down.

I’m Somebody’s has launched a range of t-shirts, jumpers and hoodies blazoned with a personalised message asking drivers to think about the speed they travel at when at the wheel. The I’m Somebody’s brand was created to highlight the person behind the cyclist and other road users, to bring to mind the consequences of dangerous […]