Bruce Arena's biggest challenge as USA coach is reaching ignored communities


If the USMNT coach really wants to make an impact on US soccer a second time around, he must look at the problems inherent in the American game

Bruce Arena, the Brooklyn-born, no-nonsense manager who once elevated USA as high as fourth in the Fifa rankings, will return to a seat he once occupied for eight years. Between 1998 and 2006, the 65-year-old collected 71 wins for the US national team – including a memorable run to the 2002 World Cup quarter-finals – and became the most successful coach in the history of the national team. He has also proved himself on the domestic stage, winning five MLS Cups with LA Galaxy and DC United.

Related: Bruce Arena's in-tray: the key issues for USA's new coach to address

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