Alexa Adds Arsenal Football Club To Skill Set


Amazon Alexa is getting a new skill — the Arsenal Skill.

The skill will allow Arsenal Football Club fans in the U.S. and U.K. to get the most out of match days from their own homes, offering the live streaming of matches and access to real-time stats and commentary.

“It is fantastic to be able to offer our supporters another digital channel to access all the club news,” Arsenal’s Head of Marketing, Charles Allen said in a statement. “It is an easy, efficient and innovative way for fans with Alexa devices, such as Amazon Echo, to keep up with the team and bring the match day action to their homes.”

Get The Latest Soccer Tech News In Your Inbox!

Linked by Arsenal’s digital channels, the Arsenal Skill will give fans access to pre-match content, lineups, score updates and post-match analysis. Users will also be able to receive information on non-match days about past and upcoming patches.

“Arsenal have always been a club about the future and bring the Arsenal fan experience to new platform,” AKQA Managing Director Sam Kelly said in a statement. “The Arsenal Alexa Skill demonstrates their investment and commitment to innovation for their, allowing them to live stream every game to the Amazon Echo platform.”

The Arsenal Skill can be enabled via the Alexa app. Select “Arsenal” in the Skills section in the app and tap “Enable App” or say “Alexa, enable Arsenal” to start.