Saturday’s UEFA Champions League final between Liverpool and Tottenham marks the first time the biggest club soccer tournament will be broadcast by Turner Sports and streamed on B/R Live.
Turner owns three seasons of UEFA Champions League rights, which began with the 2018-19 campaign. The media company touted a 26-percent increase in viewership for the two-leg semifinal matches on TNT compared to Fox Sports’ coverage a year prior. Champions League content on Bleacher Report and B/R Football social media accounts also produced 329 million video views and 136 million other engagements.
B/R Live is offering Saturday’s game to U.S. customers for $2.99, or as part of a monthly soccer subscription that includes all Champions and Europa League games, as well as select matches in the Scottish Premiership, Belgian Pro League, and a few other domestic tournaments. Star NBA rookies Luka Dončić of the Dallas Mavericks and Trae Young of the Atlanta Hawks will be part of Turner’s Champions League pregame coverage.
Facebook has free Champions League streaming rights in Brazil while DAZN is offering the match in its premium service to fans in Canada, Germany, Japan, and Austria.
All soccer fans in the United Kingdom, however, will have access to a free BT Sport stream on YouTube for the fourth-straight year. BT Sport is a subscription service, but the platform makes this marquee event available to everyone in the U.K. each spring.