Sports can be a polarizing subject in more ways than one. Not just between fans of rival teams, but, more importantly, between fans and non-fans. For non-fans, social and professional interactions can get awkward when the conversation turns to sports. EnoughSports, a free daily e-newsletter is out to change that.EnoughSports aims to help non-fans by delivering a daily summary of the top sports headlines and highlights that can be read in less than two minutes every day.
It is the ideal service for the person who doesn’t necessarily follow sports, but whose co-workers do. EnoughSports has found an early following with the busy professional crowd (mostly women, but also men who don’t follow sports). In many instances, inability to “talk sports” holds these people back in networking and other professional relationships. The mission of EnoughSports is exactly what the name says – offering just enough sports context to avoid being left out.
“Having a general knowledge of what is happening in the sports world has helped me to participate in conversations with clients and co-workers,” said Kathryn, a Real Estate Broker based in Miami, Florida. “What I really enjoy most is the way that stories are broken down into ‘Fun Facts’ and ‘Why This Matters.’ It’s written in a way I can digest without knowing too much of the context. I’ve been a subscriber for about a month and I’ve already had one or two conversations at work where I was able to chime in when the conversation turned to sports.”
In addition to supplying succinct highlights of recent sports results, the newsletter provides subscribers with extra facts or tidbits to offer a complete picture of the given subject matter. When the U.S. won their opening game in the World Cup, for instance, readers didn’t just get a recap of the game; they got the low-down on the team, what players to know by name, and even a general understanding of the World Cup’s structure.
Another group that has found value in the service is college students. Undergraduates and grad students alike have found that EnoughSports helps them stay up-to-do-date amidst their crunched calendars.
“As a college student who interns full-time, works part-time, and takes classes, it’s much harder to stay in the know,” says Ina, an undergraduate at Georgetown University. “I don’t have time to watch SportsCenter, and I don’t want to clutter my twitter feed with non-stop sports. Instead, every morning I have an email from EnoughSports summarizing what I want to know.”
Whether you are a busy professional or a graduate student, the simplicity and accessibility of EnoughSports make it a service that nicely fills a void. The best part, EnoughSports offers a free subscription, so check them out and let us know what you think.