The NBA season is looming. With that in mind, SportTechie chatted with the Orlando Magic’s Aaron Gordon to talk about his recent investment in an app called Lucid, a mental training tool that helps build mental faculties such as drive, fortitude and confidence and counts Gordon, Skal Labissiere and Jaylen Brown among its advisors. Gordon […]
Boston Celtics rookie wing Jaylen Brown had a tall task in this past season’s Eastern Conference Finals: guard LeBron James. He was nervous. Guard the greatest player of his generation in the playoffs? During his rookie season? If he didn’t somehow mitigate his pre-game anxieties before tip-off, he’d have already lost half the battle. Brown […]
Aaron Gordon’s 2017 Slam Dunk Contest didn’t go exactly as planned — he didn’t progress past the first round of competition — but the engineers who helped create one of the night’s most memorable moments had a far better experience. Gordon and robotics engineering company L.A. Drones, in partnership with Intel, pulled off a first […]
Kevin Garnett, who retired last year after 21 seasons in the NBA, used Facebook Live to broadcast from New Orleans during Saturday’s All-Star Slam Dunk Contest in a second-screen experience that could be found on his KG Area 21 Facebook page. Former NBA player and current TNT analyst Charles Barkley joined Garnett. The duo ate beignets […]
Kevin Durant, Paul George, Aaron Gordon, Kyrie Irving and C.J. McCollum made a surprise appearance at the 2K17 All-Star Tournament in New Orleans to face off against a five-man team called Still Trill that had just won the championship. The NBA players, playing NBA 2K as themselves, proceeded to get trounced in the eSports arena from […]
