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L.A. Startup Trace Advances Action Sports Through Tracking Technology

Image of Trace, the action sports tracker. Tracking technologies take shape in various forms, be it handheld, wearable, rideable, or otherwise. These devices have now made it possible to try to quantify just about anything, anywhere, anytime. There’s a certain level of curiosity by some to find out about metrics that are not empirically evident […]

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