Sports wearable company Blast Motion expanded its product offerings to now include Blast Softball 360 and other Blast Connect services. The technology integrated with the former product is the same as the Official Bat Sensor Technology for the MLB, a partnership that was announced last June. As part of the softball introduction, Blast Motion unveiled a similar […]
Co-founders Jordan Muraskin and Jason Sherwin’s business venture is a well documented brainchild — a neuroscientific blueprint to the cognition of hitting a baseball. Now the duo’s niche platform with a Ph.D. premise is growing up, but not quite dumbing down. deCervo is becoming a product. According to Muraskin, deCervo hails from Columbia University and was […]
The National Women’s Soccer League became the fourth U.S. professional soccer league to ink a partnership with sports data provider Opta. The three-year deal announced Tuesday will begin with the 2017 season on April 15 and see Opta become the Official Data Partner for the NWSL. Opta will manage statistics for all NWSL matches — […]
During a recent episode of the SportTechie Podcast with host Bram Weinstein, Dallas Mavericks owner Mark Cuban was asked, ‘What’s the biggest overrated and underrated technology in sports right now?’ His response? “Overrated is analytics. Underrated is artificial intelligence and its derivative.” Why does Cuban think the way he does? “Because it’s become efficient now and because […]
MINNEAPOLIS — What’s the true value of a sports sponsorship or endorsement? That’s the question Deric Manrique says he’s answering for companies partnering with professional teams. Manrique, who previously worked in sales and marketing for both the Minnesota Vikings and Minnesota Timberwolves, developed a software program called TempoCheck that helps companies determine the best value when […]
