Real Madrid partnered with Microsoft to help engage their massive fan base. The 10 time European Champion has 450 million fans around the world and were named the best soccer team of the 20th century by FIFA. But even the wealthiest team in sports is struggling to engage with their fan base in this digital […]
The SAS Global Forum is a premier event for SAS professionals that offers educational and networking opportunities. Not only does SAS help bring intelligence to everyday businesses, their technology helps sports organizations understand fans and players. Yesterday we covered day 1 of the event, and today we are in attendance covering the sports topics news coming from […]
Systems, Applications & Products in Data Processing (SAP SE) unveiled a new cloud based platform that will change the way soccer teams are managed. SAP Sports One is a single platform that allows teams to manage their players and staff as well as optimize player performance with analytics. This platform was announced at Bayern Munich’s Allianz Arena […]
The following is a chat with Anthony Perez, VP of Business Strategy at Orlando Magic, to learn about how the business side of the franchise has used analytics to become a leader in the Sports Industry, despite playing in a relatively small market. The Orlando Magic finished the season near the bottom of the standings again, but the […]
Major League Soccer just raised its’ game with a partnership with STATsports, a global provider of GPS performance analysis equipment. STATsports has teamed up with eight Major League Soccer organizations – the Colorado Rapid, Columbus Crew, Houston Dynamo, reigning champs, LA Galaxy, New York City FC, Orlando City SC, New York Red Bulls, and Sporting […]