Adidas and adidas America filed a lawsuit against Asics America in Delaware federal court last week pursuing damages and royalties for infringements on 10 fitness tracker and fitness tracker-related software patents. Named alongside Asics in the suit is FitnessKeeper, a Boston-based technology company behind the popular application, RunKeeper. Asics acquired FitnessKeeper in 2016 for $85 […]
ASICS, the Japanese shoe and athletic equipment company, announced on Tuesday it would establish the ASICS Ventures Corporation, a venture capital arm of the company that would accelerate and invest in startups. ASICS Ventures Corporation has an investment budget of $27 million and is interested in sports and health, innovative technologies, and sustainability. Nikkei reported […]
This section of SportTechie, “Sports Tech Wire”, contains original press releases issued by various companies and industry organizations. The releases are reviewed by the SportTechie editorial staff to ensure relevancy to the sports technology industry. For information and access, send your name and email address to info@SportTechie.com Irvine, CA – ASICS Corporation, a leading global sporting goods company, released its […]
As the trend starts to solidify, yet another big sports brand has conformed to digital GPS tracking, with Asics purchasing the fitness app, RunKeeper. The app was founded in 2008 and has quickly grown into one of the most successful tracking apps in the world with 33 million followers globally. Get The Latest Sports Tech […]
In celebration of the New York City Marathon this Sunday, ASICS partnered up with the historic race in a noble cause to create something worthy enough to commemorate the world’s largest running event. What better way to do such a thing than to erect a 90-foot tall selfie stick in the heart of Manhattan’s Meat […]
