In advance of the start of its 31st season tomorrow, the Arena Football League (AFL) has announced four new partnerships, nearly all of which relate to enhancing fan engagement via daily fantasy sports and sports betting. “The partnerships we’re announcing today give fans a whole new range of ways to get in on the action […]
On this episode of the SportTechie Podcast with Bram Weinstein, Oath/Yahoo Sports general manager Geoff Reiss examines how his company and others are engaging fans via live sports on mobile and OTT platforms. Plus, hear Geoff’s take on legalized sports betting and the moves into sports made by Amazon, Facebook and Twitter. That and much […]
Hulu has signed on as an official sponsor of the NHL’s Stanley Cup Playoffs and Final, expanding the streaming service’s live sports content as it works to compete with Amazon.com, Facebook and other over-the-top services. Hulu, which is jointly owned by The Walt Disney Company, 21st Century Fox, Comcast and Time Warner, announced that it […]
The Fan-Controlled Football League (FCFL), a new football league that lets fans call the shots on game plays, announced a multiyear streaming deal with Twitch this week. The deal makes Twitch the exclusive broadcaster of the FCFL through its 2019 and 2020 seasons. The FCFL, which is an interactive football league that combines the control […]
A relationship born in 2006 continues expanding. Samsung has reached an agreement with Real Madrid to bring exclusive content to the club’s fans via Real Madrid’s official Twitter account, including post-match interviews and behind-the-scenes training footage. “We are delighted that Real Madrid and Samsung bet on Twitter to bring quality video content that is very interesting […]
