Budweiser Canada launched its “Budweiser Red Light” in Canada in 2013, and is transitioning to include availability to the United States as well. Andrew Oosterhuis, Director of Marketing for Budweiser Canada, gave SportTechie insights into the Red Light and its launch in the United States. The Budweiser Red Light is a WiFi-enabled device that syncs […]
As the United States women’s national team advances further into the playoffs with last night’s win against Columbia, the U.S. must cope with the grueling World Cup process of having games every few days. This time around, the team has three days rest before their quarterfinal matchup against No. 16 China PR. Wired’s Megan Logan […]
Last year, over 40 of the FIFA Women’s World Cup players from twelve different countries filed a gender discrimination lawsuit against FIFA. The gist of the lawsuit was that no World Cup in the men’s game has been played on an artificial grass, a surface that poses a number of health and injury risks. While artificial […]
