NEW YORK — Tracy Wolfson’s preparation for a football game can start weeks in advance. As the sideline reporter for CBS’ top NFL broadcast team, she is charged with everything from reporting human interest anecdotes about the players to probing coaches on strategy during the game. The job requires voracious reading, and anytime she reads […]
As the online streaming of the NFL’s Thursday Night Football games moves from Twitter to Amazon this year, CBS Sports chairman Sean McManus said he doesn’t expect the retail giant to pry any ratings points away from his broadcast audience and that its involvement “can be a positive if it’s attracting a younger audience” and […]
CBS isn’t too worried about competition from digital media companies such as Amazon, Facebook, Google and Twitter when it comes to vying for future sports rights, even as sports streaming continues to grow in popularity and rights continue to pour into Silicon Valley. On a call with analysts following the company’s second-quarter earnings report late […]
The most watched television event in the U.S. is growing even larger. Levi’s Stadium in Santa Clara, California, home to the San Francisco 49ers, will play host to the NFL’s annual championship game on Feb. 7th. And great news for fans came when CBS Sports announced this week plans to unveil new camera technology throughout […]
In the ever crowded music streaming space, these services must find ways to cement their respective differentiation cases to consumers–if they’re to gain meaningful traction that’ll lead to monetization. One often-overlooked company in this sector, Samsung Milk Music, thinks tapping into sports will make its product stand out. Since the start of this college football […]