The Australian Big Bash League has continued to push the boundaries of innovative fan engagement with the Melbourne Stars announcing the launch of their new digital platform to engage young fans over the upcoming seventh season of the BBL. As a result of introducing a fast-paced game day featuring non-stop entertainment, sports tech innovations like light […]
The sport of cricket, which is played exclusively in open air stadiums, has a specific, mathematical method to govern weather-affected games. The Duckworth–Lewis (D/L) method was designed to calculate the target score for the team batting second in a limited overs cricket match that is interrupted by weather, or other circumstances. However, according to a […]
Warwickshire County Cricket Club has announced a new partnership with Snaptivity, a company specializing in fan engagement at stadiums. The deal comes on the heels of a test of the technology in 2016, during England’s day and night test match against the West Indies. Snaptivity will use robo-cameras that are triggered automatically by artificial intelligence […]
The Indian Premier League’s media rights were auctioned off, and while Facebook didn’t win them, the social network did bid an amount large enough for it to signal a strong interest in live sports. Facebook bid about $608 million for the cricket rights from 2018-22 that were awarded to Star India thanks to a bid […]
With a capacity of more than 100,000, the Melbourne Cricket Ground can hold a lot of people for a cricket match, Australian football game or concert. That many people almost always means long lines for food and restrooms — but perhaps not for long. On Friday, the Melbourne Cricket Club announced a new partnership with […]
