The most ambitious eSports project yet is coming sometime in 2017. Blizzard Entertainment on Friday announced its plans at BlizzCon 2016 for the inaugural Overwatch League beginning next year, the first eSports league created at the outset which will have an inherent focus on driving revenue across ticketing, merchandise, sponsorships and media. Sports team owners […]
The following interview is part of our ongoing Expert Series that asks C-level professionals, team presidents, league executives, athletic directors and other sports influencers about their latest thoughts and insights on new technologies impacting the sports industry. Name: Rick Anderson Company: PGA TOUR Position: Chief Media Officer A double graduate from the University of Florida (B.A., J.D.), Rick Anderson […]
Professional basketball journeyman and two-time NBA All-Star Stephon Marbury recently announced that he would be entering the eSports world. Marbury, who is currently a permanent resident of China and playing for the Beijing Ducks of the Chinese Basketball Association, said on his personal Weibo account that he would be building an eSports team sometime in […]
On Saturday, Helsinki, Finland-based professional hockey club, IFK Helsinki, announced the launch of its first eSports team. The Helsinki REDS will compete in Overwatch, a game published by Blizzard Entertainment. According to a release, the team’s goal is to “become one of the leading and most popular brands in eSports.” Get The Latest eSports Tech News […]
ANN ARBOR, Mich. — On Friday at the fifth annual Michigan Sport Business Conference, two U.S. professional sports team owners confirmed their commitment to pursuing eSports teams. During the afternoon keynote, Cleveland Cavaliers owner Dan Gilbert said, “We’re in the hunt right now. It’s insanity.” In January, Gilbert partnered with Bruin Sports Capital and WPP on […]
