Tailgating Sports Marketing is asking the question few people in sports are considering in 2016 — how do I enhance the fan experience as individuals enter and exit bathrooms at sporting events? The Lake Wylie, S.C.-based startup is now giving arenas and sponsors a new, digital media medium to target specific demographics, capture fans’ attention and […]
The LA Galaxy are jumping on the virtual reality band wagon by teaming up with Laduma, a VR company, and creating an immersive VR experience for fans. Together, the soccer club and the VR company are making a six-part VR series that features players, coaches and behind the scenes glimpses into the team. #LAGalaxy partners […]
With how easy it is for fans to stay at home or go out to their local sports bar to watch the game, teams and venues have been finding creative ways to figure out what will help them hold on to their patrons. One of these teams being the Boston Bruins who have turned to […]
Minnesota Viking fans will have a whole new way of experiencing their team’s history this fall in their brand new venue, U.S. Bank Stadium. A perk of the new venue is the Vikings Voyage. This is a high-tech, interactive fan experience that will celebrate Vikings legends and showcase memorabilia. The 10,000 square foot, several million-dollar space […]
Many fans know all too well the dreaded experience of both finding and paying for parking at a major sports event. It’s perhaps the single worst part of game day for a passionate fan who just wants to tailgate, get into the venue and meet up with friends and family. But hopefully these woes will […]