The Boston Celtics and GE announced Wednesday a three-year partnership in which the digital industrial company will become the team’s exclusive Data and Analytics Partner and help on the court with technology and innovation. The Celtics will tap into GE’s expertise in order to optimize player performance and focus on injury prevention. GE’s technology will be integrated […]
Basketball isn’t regularly documented as a devastatingly physical sport, such as hockey, football, or rugby, but the regularity with which NBA games are played and the distance players run per game does take a significant physical toll. The 2014-2015 season witnessed an unprecedented number of players fall victim to musculoskeletal injuries. As a result, the […]
The NBA is one of the most–if not the most–technologically advanced leagues in this day and age. 2015 was a huge year for the league, with individual teams and The Association as a whole utilizing different technologies to improve the player and fan experiences. Here are the NBA tech storylines from 2015 that will continue to […]
GE Healthcare and the National Basketball Association announced a partnership to promote both orthopedic and sports medicine research to benefit the health of all basketball players, whether amateur or professional. The partnership will primarily focus on the joint health of NBA athletes, and how detrimental fatigue is to the body. Furthermore, this partnership is centered on […]