SportTechie — Gear RSS




Smart Clothes, Ear-Based Wearables To Expand In Fitness Category

Specialized wearables such as smart athletic wear, connected sneakers and hearing-based wearables are expected to surge over the next four years, outpacing the growth of conventional fitness trackers. Connected clothes and ear-based wearables, coined “hearables,” are forecast to climb 550 percent over the next four years, from 4.5 million in 2018 to nearly 30 million […]

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Adidas Uses Data-Driven Modeling Of James Harden’s Feet For His New Shoe

Adidas recently unveiled its innovative Harden Vol 2 sneakers — the latest installment of Houston Rockets superstar James Harden’s line — using advanced generative software to reinforce the shoe according to his own patterns of footwork and direction changes. The Beard and his new #HardenVol2 @adidasHoops #NBAKicks available exclusively @footlocker! pic.twitter.com/r7Y38VhEG8 — NBA (@NBA) […]

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Adidas Quickly Created AM4MN Cleats In Advance Of Super Bowl LII

When something is being created in the Germany-based SPEEDFACTORY, you know it’s going to help on the field. Adidas has unveiled new, data-driven AM4MN (adidas Made For Minnesota) football cleats, customized for the greatest players in the world. AM4MN was produced while considering how a football player’s foot moves during play. They used athlete foot scans and […]

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