International Business Machines (IBM) and the Masters have rolled out its latest attempt to provide the most comprehensive way of experiencing the annual tournament with its 2016 Masters application. A product years in the making, The Masters Golf Tournament app “brings (the user) closer than ever to the beauty and excitement” that the competition has […]
Under Armour’s Chicago Brand House is the company’s largest retail location in the world. At nearly 30,000 square feet, it embodies all that is the quickly growing UA brand. Now Under Armour has announced a unique investment in this location in the form a golf simulator. The Chicago Brand House will now use Full Swing […]
Imagine it is a glorious Sunday morning in your favorite fairway. There is nothing but green ahead of you and the wind is blowing in your favor. You are ready to hit the ball. You look down, put the ball on the tee and wonder what your best approach for this shot is. This is […]
TomTom has designed a new GPS watch for golfers to help them enhance their game. By using automatic shot detection, the TomTom Golfer 2 will help players measure distances to fairways, greens, and hazards. A companion app called “MySports” can sync wirelessly to a smartphone and will give players post-round analysis and insight into shot patterns and […]
This section of SportTechie, “Sports Tech Wire”, contains original press releases issued by various companies and industry organizations. The releases are reviewed by the SportTechie editorial staff to ensure relevancy to the sports technology industry. For information and access, send your name and email address to info@SportTechie.com New “DIRECTV 4K” Channel Dedicated to 4K UHD Content Tees Off With Content […]
