Japanese tech conglomerate SoftBank is backing HEED, a platform powered by artificial intelligence that’s meant to better connect fans to the emotional and physical realities of sports. The tech giant...
CWD’s iJump connected saddle was a breakthrough, enabling equestrians to track the performance of the horse. The canter and jump at the approach can be measured along with the frequency, length and speed of strides and also balance and symmetry. Now there’s even more technology coming in the space, as CWD has partnered with French […]
UFC’s partnership with HEED was on display at AWS re:Invent in November, with HEED co-founder Mati Kochavi hosting a live demonstration to explain how the company uses AI IoT (Internet of Things) to revolutionize the way fans watch fights. A demo was conducted with two UFC athletes, Marc “Bonecrusher” Diakiese and Edson Barboza, participating in a staged sparring […]
EuroLeague has announced a new partnership to deploy Internet of Things (IoT) sensors for the 2017-18 season to create unique video content for TV broadcasters and for social media distribution. The deal between the EuroLeague and Heed will see sensors placed in all 16 basketball arenas for this coming season, and the IoT technology will collect […]
A new partnership announced last week has the potential to change the way fans watch UFC. Heed has partnered with the Mixed Martial Arts giant to enrich fan experience through next-level information and content. Created in 2016 by AGT International CEO and founder Mati Kochavi, Heed will make use of AGT’s Internet of Things Analytics […]
