Just in time for NBA All-Star weekend in New Orleans, University of Kentucky great and current Washington Wizards point guard John Wall debuted his new emoji app called WallMoji. The new line of 100-plus stickers and emojis, which are available on the Apple App Store and Google Play Store, combines Wall’s emotion, personality and lifestyle, […]
(AP Photo/Nick Wass) John Wall might be leading a re-birth in Wizard Basketball this season, but basketball has always been a team game. The 30 franchises that make up the league have generated a revenue pie in excess of $5 billion. The digital age has enabled this game to reach its worldwide audience anywhere, anytime. Teams can build up their own local fan base through the sundry of platforms available. Much like our #NFLTechSeries, this time SportTechie delves into the digital strategies–from web, social media, mobile apps, and any other technological connection–of each team and analyzes them, including insights from some of the digital executives involved. Today, the #NBADigitalSeries 2013-14 continues with the Washington Wizards. Stay tuned to for ongoing coverage of the #NBADigitalSeries....
