With SunTrust Park set to open in a matter of days, the Atlanta Braves will be reintroducing MLB’s Ballpark app to fans. According to Greg Mize, Director of Digital Marketing at the Braves, content within the app won’t just be baseball-specific, though. It is the first time Major League Baseball Advanced Media is allowing a MLB […]
AUSTIN, Texas — Last December, gaming publisher Riot Games and BAMTech signed a landmark $300 million exclusive streaming rights deal. Major League Baseball’s technology services company would create the technical infrastructure to stream the League of Legends title through 2023. On a recent South by Southwest Conference panel, Jarred Kennedy — who is the Co-Head of […]
MLB fans at all 30 league ballparks will now have the opportunity to receive the “ultimate selfie,” Brett Joshpe, Chief Executive Officer of 15 Seconds of Fame (15SOF) told ESPN. 15SOF, a technology and social sharing platform, announced Thursday a multi-year partnership with Major League Baseball Advanced Media (MLBAM) to deliver personal highlights and video footage to […]
NEW YORK — Major League Baseball Advanced Media (MLBAM) and the NYC Media Lab partnered for their first ever hackathon this past weekend. Selected applicants participated in either a data visualization or virtual reality/augmented reality track, with four winners rewarded from a field of nearly 20 groups. There was a $3,000 grand prize recipient in […]
NBC Sports and Turner added some competition to the over-the-top live streaming and VOD space, announcing an expanded partnership that will soon see content delivered for sports leagues, broadcasting networks, the Olympics and other major rights holders. Playmaker Media and iStreamPlanet, owned by NBC and Turner, respectively, have collectively streamed the NFL, NHL, NASCAR, English […]
