The NBA announced a multi-platform broadcast and marketing partnership with Migu, an entertainment subsidiary of the state-owned China Mobile Communications Corporation. The multi-year agreement will deliver NBA content across mainland...
Sports Streaming platform DAZN is adding its first original programming series with the debut of “The Journey: Canelo/Rocky.” The first episode of the three-part series premiered last night on DAZN’s...
Which Brands Have The Most Effective Sponsorship Portfolios? Data enables brands to make decisions more effectively. A recent Forrester study revealed that “companies with advanced analytics cultures averaged a 9.1%...
Video monetization platform AnyClip has announced the launch of its LuminousX AI-enabled video analysis software. AnyClip has partnered with NESN, the New England Sports Network, to be among the first...
The Players’ Tribune has announced its acquisition of sports technology platform Unscriptd. No cash was exchanged in the deal, but The Players’ Tribune will acquire Unscriptd’s app with plans to...