Miami Heat Acquires Stake In eSports Franchise Misfits
The Miami Heat became the second NBA franchise to integrate itself with an eSports franchise, announcing Tuesday a stake and partnership with Misfits, which fields teams in Overwatch, Heroes of the Storm, Super Smash Bros. and League of Legends, among others. The Heat will assist in a variety of business-related areas, including sponsorship activation, marketing, branding, […]