In addressing the state of the NBA to a roomful of reporters at Staples Center during All-Star Weekend, commissioner Adam Silver spoke of an event he attended elsewhere in Southern California that could very well ultimately mark a watershed in how the league’s games enter your living room. It was four days earlier at Recode’s […]
A new partnership aims to put in-game data into sports fans’ hands using mixed reality. Zappar, a company which specializes in creating augmented reality (AR) products, has teamed up with Kindred Futures, an innovation-focused arm of the larger Kindred Group, which is is one of Europe’s largest online gambling operators. The deal sees both companies […]
Xperiel, the company that has been building predictive gaming apps for sports teams, announced Tuesday that it closed a new $7 million series A funding with participation from the Sacramento Kings to expand beyond sports technology. Xperiel, which helps companies build augmented reality apps that take advantage of existing technology in brick-and-mortar stores and […]
In 2018, esports and traditional sports will continue to intersect, internet companies will double down on media rights, alternate realities will test how consumers watch sports and athletes train, and player-tracking data will be visualized in the NFL and NBA. If 2017 was the year that leagues started tracking player data, streaming companies started investing […]
Magic Leap, the secretive mixed reality startup, has announced that its Magic Leap One Creator Edition will be shipping in 2018 as the company is “adding another dimension to computing” with a platform “built for creators who want to change how we experience the world.” Those lofty goals could very well have an impact on the […]
