Manchester United is continuing to use its over-the-top channel, MUTV, to target younger and more geographically diverse fans. The storied English Premier League club has expanded the reach of the...
Manchester United launched the MUTV app on Monday in order to cater to its fans worldwide, as the app is not available for fans in the U.K. due to restrictions. Fans around the world are now able to watch Manchester United programming on a 24/7 live stream of MUTV content and also on demand. The […]
Manchester United will launch its first 24-hour TV channel in China next week. The club will become the first football club to do this with much support from China. Chinese interest in the sport has escalated with Chinese president Xi Jinping’s enthusiastic support for the team. The popularity of soccer in China has attracted 108 […]