SportTechie — Nascar RSS



Zeality, Justin Haley Team Up For Immersive Motorsports Experiences

Rookie driver Justin Haley took to the circuit for his GMS Racing team this past weekend at Martinsville Speedway with the backing of an innovative sponsor during the Texas Roadhouse 200, a NASCAR Truck Series race. Zeality, a company that provides cloud-based technology for immersive content like augmented reality, virtual reality and 360-degree photo and […]

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Sportradar Acquires Mocap Analytics For AI-Powered Storytelling

NEW YORK — While analytics have already permeated the basketball discourse enough that anyone can identify that the most efficient shots are close-range 2-pointers and 3-pointers, those broad parameters lack pertinent details in evaluating the quality of a shot: the defender’s proximity and wingspan, his matchup history with the shooter and even his passing options. […]

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NASCAR, The Weather Company Partner For Race-Day Decisions

Daytona International Speedway is a massive complex with 480 acres of a race track, sprawling lake-bearing infield and capacity for more than 100,000 roaring fans. The front stretch alone extends nearly a mile long in this coastal Florida town with a notoriously fickle weather pattern. That’s one of many difficulties meteorologists face in forecasting weather […]

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ISM Connect, Phoenix Raceway Much More Than Naming Rights Deal

Starting in 2018, Phoenix International Raceway will receive a fresh new name; ISM Raceway. The name change is part of a multi-year partnership between the venue and ISM Connect, a pioneer in smart venue technology. The truth is, a name change is the tip of the iceberg here. With ISM, the venue will receive a […]

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Brain-Protecting Q-Collar Technology Spreads Through Sports World

The most promising research into concussion prevention is inspired by human yawns, woodpecker tongues and mountain-dwelling rams. The manifestation of this work is the novel Q-Collar, a device worn around the neck that works by enhancing the brain’s own physiology by lightly compressing the jugular to increase blood volume in the skull. That may help […]

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