By Devi Mahadevia, Evan Shugerman and Amy Hudson — Facebook Sports Partnerships The 2016 NBA All-Star Weekend festivities in Toronto marked the first time the league had hosted its annual showcase event outside the United States, and the Facebook sports partnerships team was on the ground in a big way to support NBA with its […]
As we’ve stated in the past, the NBA is one of the more digitally savvy leagues in pro sports. Today, this assertion has been supported with the launch of NBA All-Star voting via Google Search. For the first time, NBA fans can vote by simply googling “NBA Vote All-Star” or “NBA Vote Team Name” (ex: NBA […]
This past Friday, the NBA announced that highlights from the Foot Locker Three-Point Contest, the Sprite Slam Dunk, the Slam Dunk practice, and the All-Star Game will be captured in virtual reality (stay tuned for highlights to be released). The highlights will be available through Samsung’s Milk VR in the near future, giving fans a […]
