Athletes will soon be able to travel in even more style. The Russian aircraft company, Sukhoi, has created the SportJet that allows athletes to never stop training, even while in flight. The private jet, which can be viewed by the public at the Rio Olympics, contains equipment for data and analysis on players as well as […]
NBA Free Agency. Every summer, basketball fans wait anxiously for the deep vibration of their phone as a notification flashes across the screen telling us where our favorite NBA player is headed next season. Everyone remembers LeBron James’ monumental departure from Cleveland to Miami trademarked, “The Decision,” but in 2016, Kevin Durant’s own decision rocked the sports world. After deciding to end […]
While the NBA has continued to be a tech and digital leader within the major pro leagues, one old piece of hardware has not evolved as quickly as the rest of the association: the shot clock. But thanks to Swiss watchmaker Tissot, the contraption on top of each NBA hoop will now get a much due […]
Over recent years, the National Basketball Association (NBA) has been the conductor of the train speeding into the sporting world’s technological future. NBA players have sealed investments with tech partners, and the continued growth of the NBA has blossomed thanks to their embrace of digital media and content. Today, the NBA solidified itself as the “eHarmony” of the NBA […]
After initially announcing their collaborative efforts earlier this year, the Atlanta Hawks and Emory Healthcare have grown much closer in their goal to launch their first-of-its-kind athletic training and sports facilities. The two innovative organizations formed a strategic partnership to create a 90,000-square-foot complex, integrating four facilities on its five-acre campus. This is where the Hawks will conduct basketball practice, […]
