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UFC Utilizes 360-Degree Video On Periscope During UFC 207 Weigh-Ins

The applications of Twitter technologies is “limitless,” according to Andrew Barge, Sports Partnerships Manager. With the recent launch of Periscope 360 video, the UFC became one of the first sports leagues or properties to incorporate the broadcasting experience into its digital strategy, live streaming weigh-ins for UFC 207 earlier this week from Las Vegas. It received nearly […]

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Cricket Australia Testing Microsoft’s New Intelligent Coaches’ Platform

The same Microsoft technology currently used by healthcare organizations and yes, robots, is now being tested throughout the summer months by Cricket Australia, making it the first cricketing nation to integrate the company’s team and player performance platform into its decision-making processes across fitness, game strategy, player recovery and team selection. As part of the new deal […]

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Virtual Reality Hits The Waters With VR Regatta Sailing Game

During 2016, virtual reality has been an on-going discussion as it pertains to traditional sports and how the new technology can be leveraged by professional sports leagues, college athletic departments and media companies. But how about, let’s say, sailing? One Melbourne-based startup, MarineVerse, is hoping its current virtual reality offering, VR Regatta, will bring attention to […]

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Table Tennis England Harnesses Power Of Facebook Live Via New Deal

Live streaming is certainly sport-agnostic as evidenced by Table Tennis England’s recent partnership. As part of a new broadcast rights deal with TheLADbible Group, the national governing body has begun streaming matches via the SPORTbible’s Facebook page, which has nearly nine million fans and is one of England’s most visited sports media sites. After the initial match […]

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