CBS Sports will utilize a number of technologies as part of a storytelling tool kit for the 2019 PGA Championship that will see player swings mapped in motion capture and...
Smart home devices and artificial intelligent voice activation area areas that show a lot of potential in the sports industry as a way for fans to get closer to teams and leagues that look to drive new revenue opportunities in ticketing and merchandise. With the 2018 Australian Open tennis competition having started in Melbourne and […]
The first weekend of 2018 was quite kind to Dustin Johnson. The world’s No. 1-ranked golfer lived up to the billing by winning the Sentry Tournament of Champions in Kapalua, Hawaii. Johnson used TaylorMade’s new Twist Face driver technology. Boy, did it work out: With a driver in his hand, @DJohnsonPGA is always a threat to […]
Golf is a strange game in the fact that amateurs and professionals deal with similar problems. They might manifest themselves to different degrees, but they’re similar nonetheless. TaylorMade Golf believes it has created a solution to one of those problems in the form of something called Twist Face technology. The majority of golfers, regardless of […]
The PGA of America partnered with digital sports media platform Sina Sports on a multi-year agreement announced Friday that will enable a web and social media presence in China for a sport that continues to grow in the country. PGA of America will license its library of content to Sina Sports and create a dedicated […]