Discovery’s portfolio of television networks is best known for its lifestyle brands (HGTV, Food Network) and its nature programming (Discovery Channel, Animal Planet), but the media company has now expanded its international sports reach through a new rights agreement with the PGA Tour. The 12-year, $2-billion agreement will run from 2019 through 2030, and includes […]
The PGA Tour has launched a free ad-supported streaming channel on video-on-demand service XUMO that will feature access to taped highlights, recaps, player interviews, tournament previews and live coverage of certain holes. The companies say this marks the first ad-supported PGA Tour over-the-top channel available on smart TVs. It’ll feature both live and on-demand programming, […]
The PGA Tour has published an augmented reality experience that lets fans take a virtual tour of the TPC Scottsdale golf course with Hololens. And now the league is accelerating those efforts with the launch an iOS augmented reality app this spring. The PGA TOUR’s Hololens app, which recently became available for free in the […]
LOS ANGELES — Brian Bazzel stood in his kitchen as Dustin Johnson readied a tee shot on the 433-yard 12th hole at Kapalua. It was the final day of the Sentry Tournament of Champions, an event Johnson would easily win by eight strokes. While the margin of victory stood out, it couldn’t outdo DJ’s eventual […]
Golfers enjoying their rounds can spend time on the course following PGA Tour action by streaming content through their golf carts. Greg Norman’s Shark Experience cars are in pilot and will roll out to select golf courses across the U.S. in the spring, enabling golfers to bring all the content they would have in a […]
