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Adidas, Parley To Host Digital Run In New Social Awareness Campaign

In two weeks, runners around the world can log their mileage on an app to stand in solidarity against ocean pollution. During World Oceans Day week from June 5-11, adidas and social activist group Parley for the Oceans will join forces to launch a worldwide “digital run,” among other audio and video initiatives and an […]

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Adidas Showcases New Shoe Made From Recycled Ocean Plastics

Adidas has a tumultuous past with environmental groups. The group Greenpeace International has continuously confronted Adidas about their contribution to toxic waste, ultimately aiding Adidas in signing a commitment to have zero discharge of hazardous chemicals by 2020. Greenpeace International then scolded Adidas as they faltered in 2013, loading swimwear with hazardous PFC. As of 2014, […]

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