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Axe Bat Puts New Hi-Tech Twist on 150-Year-Old Baseball Bat

  Ted Williams, one of the greatest hitters of all time, shared his secrets and beliefs about hitting in his 1970 book The Science of Hitting.  Amongst a wealth of insights in his book that are still read by hitters today, Williams shared an intriguing idea: “Swinging a bat is like swinging an axe.” On its own, this […]

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Lockr Brings Organization to the Coaching World with Tech and Analytics

Legendary basketball coach, John Wooden, once said, “The coach is first of all a teacher.” Like any good teacher, a coach must have effective ways for managing information, tracking progress, and executing the lessons.  What’s the best way to organize all of this information? Raymonn Adams believes he has the answer, and the answer uses […]

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How Oakley’s Smart Goggles Will Change Action Sports

Oakley’s 30-year heritage is touched by innovation, science, art, and a mark of excellence in performance. Oakley has not only revolutionized the sport eyewear industry, but they continue to push the envelope in technological advancements. Now that the age of wearable tech is taking over, Oakley is perfectly positioned as optics specialists to dominate the […]

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A Digital Perspective on ESPN’s Fan Hall of Fame

The Halls of Fame in major sports are designed to enshrine the achievements of the most influential and talented players so that generations of fans can appreciate and reminisce about their accomplishments. But what would a Hall of Famer be without the idolization and support of fans? Fans, after all, provide the fame and turn […]

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