As sports leagues and broadcasters adapt to the changing consumption habits of consumers, more than a quarter of sports fans are now streaming sports to their mobile devices, according to new search and YouTube data from Google. According to Google’s Sports Viewing Survey, which polled 1,520 adults in December that were between the ages of […]
In 2018, esports and traditional sports will continue to intersect, internet companies will double down on media rights, alternate realities will test how consumers watch sports and athletes train, and player-tracking data will be visualized in the NFL and NBA. If 2017 was the year that leagues started tracking player data, streaming companies started investing […]
PRINCETON, N.J. — Imagine watching LeBron James dunk up close via a 90-inch television that’s hanging 10 feet from your seat on the couch. Now imagine if you could watch seven other NBA games on big screens at the same time without having to cover your wall with flat screens. A new augmented reality headset […]
Two days after NBCUniversal announced that it will expand its streaming rights for Sunday Night Football to mobile phones, ESPN announced Wednesday that is has done the same thing for Monday Night Football. The Disney-owned sports network has long had the digital rights to stream Monday games across most platforms and mobile devices, including tablets, […]
An Olympic Games occurs only once every two years, so how do ardent fans of Team USA and the Games in general fill that downtime? NBCUniversal wanted to know. So in July, the broadcast giant launched the Olympic Channel across more than 35 million homes in the United States. The new channel, born of a […]
