SportTechie — SXSW RSS





Gatorade’s ‘Beat The Blitz’ Uses VR To Tackle Dehydration

Gatorade has come up with a new way to entertain while teaching athletes about proper hydration. The beverage company unveiled its new ‘Beat The Blitz’ VR game featuring former NFL All-Pro and Super Bowl champion, Peyton Manning. “I look a little younger in 3D,” quipped Manning in a recently released Gatorade video. ‘Beat The Blitz’ has […]

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NBA Star Kevin Durant Expands Tech Portfolio With Suzy

Kevin Durant may be known for his Golden State Warriors ball playing and recent investment in athlete wearables company Whoop, but the athlete is also expanding his portfolio of tech investments beyond sports and fitness. In November, The Durant Company invested in advertising startup Suzy as part of a larger $5 million funding round for […]

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