Bleacher Report’s Team Stream App Adds Fantasy Football
(Bleacher Report)
“We really saw mobile happen in 2011,” said David Finocchio, Founder and Chief Content Producer of Bleacher Report and Vice President at Turner Sports.
Then, Bleacher Report amassed 22 million unique monthly users and 40 percent of that traffic derived from mobile. They debuted an iPad iteration of their popular Team Stream app as byproduct of where users have been consuming their content. The rapid upswing in readership and mass production of content collided to the point that it was imperative that their mobile presence catered and reflected to the demand at hand.