Halfway through Formula E’s fourth season, the electric car racing league is touting rapid growth among teenagers and young adults as it pushes video through social channels. The league, the world’s first featuring fully-electric single-seater cars, said the number of 13 to 17-year-olds viewing Formula E content on social channels rocketed 347 percent year-over-year in […]
Nike will begin testing a connected shoe this week that will build upon their technology in fan NBA jerseys and unlock perks for NikePlus members. The company announced Wednesday that NikePlus members in New York City will be able to purchase Nike’s first-ever connected sneaker, called AF1 NikeConnect QS NYC, via the Nike SNKRS app. […]
The Fan-Controlled Football League (FCFL), a new football league that lets fans call the shots on game plays, announced a multiyear streaming deal with Twitch this week. The deal makes Twitch the exclusive broadcaster of the FCFL through its 2019 and 2020 seasons. The FCFL, which is an interactive football league that combines the control […]
A patent recently filed by Apple seeks to use advanced sensors on a newly-designed Apple Watch band to evaluate sports performance when using third-party equipment, such as golf clubs, baseball bats, footballs or barbells. The company is looking to build a new smart band with a number of sensors that would analyze how a wrist […]
There’s considerable discussion regarding how football players’ brains are affected by minor, repetitive collisions that occur throughout a game, not just from the hits that result in concussions. But a new study out of Indiana University suggests that football players’ brain activity may appear altered because of brain reorganization that occurs when mastering hand-eye coordinations […]
