Dugout, a digital content platform that has the combined support of many of the most powerful football clubs in the world, was launched Monday. Dugout enables those teams, players like Edinson Cavani, and legends like Pele to release on their own channels videos, articles, and images to reach their fans, including some content that will be […]
Chip Ganassi Racing Teams (CGRT) recently announced it has re-upped its partnership with international IT services company NTT DATA, and the relationship is more than just a sponsorship on the No. 10 Indy car driven by Tony Kanaan. While behind the wheel, Kanaan wears a specially fitted shirt equipped with NTT DATA’s Hitoe technology. The shirt’s […]
Rice University senior Senthil Natarajan blew out his arm when he was 14, dashing his hopes of pitching for his high school baseball team in New Orleans. Now he and fellow electrical engineering student Alex Dzeda are developing a high-tech sleeve that might save other young pitchers from the same fate. The sleeve, which is […]
In the midst of all the Snapchat Spectacles craze, the Minnesota Wild was the first NHL team to debut Snap, Inc.’s $129 mustard-colored sunglasses and give fans a behind-the-scenes view through a unique lens. On Wednesday, the Wild partnered with advertisement agency space150 to bring first-person social sharing to life. As the Spectacles’ embedded cameras wirelessly sent […]
NEW YORK — After New York Knicks coach Jeff Hornacek met with the media before the game at Madison Square Garden, NBA Digital and NextVR distributed headsets in the press conference room to showcase the upcoming virtual reality broadcast. Viewers would find that even though Hornacek was now on the sideline, he still seemed just […]
