A year after Turner launched Turner Ignite, its data solutions and insights group, the media conglomerate is taking its offerings one step further and rolling out Turner Ignite Sports, an in-house sports marketing agency for its corporate partners. The announcement came this week at CES in Las Vegas. Turner Ignite Sports will concentrate on four […]
Sports fans will have a new digital assistant as they consume content across a variety of Turner Sports platforms. This week, the media company launched Catch Sports, a mobile app that will help fans navigate live event coverage among different platforms and channels. Catch Sports, which is available through the iTunes app store, Google Play […]
The NBA season kicked off last week, and with the new season comes technology storylines and new innovations to follow. Fans can now add near-real-time video advertisements from Turner Sports and Google to the list. During NBA Opening Night last Tuesday, Turner producers captured video content to create branded ads through the Google DoubleClick Bid Manager […]
Earlier this summer, the NBA and Turner Sports announced the creation of two new live weekly shows that would air exclusively on Twitter throughout the 2016-17 season. On Tuesday, it was revealed that “The Starters Twitter Show” and “The Warmup” would complement Turner’s traditional linear coverage of the league. Both 30-minute shows will be produced […]
ATLANTA — Turner Sports and WME/IMG kicked off Season 2 of the ELEAGUE on Friday night in Atlanta with 16 qualifying teams and a condensed tournament format around the game, Counter Strike: Global Offensive. On Friday nights over the next two months, matches will be broadcast on Twitch followed by live event coverage on TBS at […]
