In the lead-up to his marquee boxing match against undefeated Floyd Mayweather on Aug. 26, Conor McGregor is utilizing a new, tech-laden training facility at UFC’s campus in Las Vegas. The UFC Performance Institute, which opened in May, offers mixed martial arts fighters like McGregor a space to use innovative fitness solutions in their training […]
You don’t buy a ticket to a sporting event to stand in line waiting for food. You buy a ticket to see the big moments and to say, “I was there.” To ensure their fans don’t miss any action the San Jose Earthquakes have partnered with FanFood, a mobile app allowing fans to have food […]
Hopscotch, a mobile application platform developer, has announced its creation of fan engagement apps for dozens of collegiate programs, many of which will launch soon. Schools that have Hopscotch apps going live this football season include Oregon, Auburn, Baylor, Ole Miss and Michigan State. The news aggregation app will cover every sport in a given […]
NEW YORK — The Madison Square Garden Company has announced the acquisition of a controlling stake in Counter Logic Gaming, marking a major expansion in the esports space for a company that can provide venues and sports business services. “As esports moves toward franchise league models similar to the NBA and NHL, we intend to […]
With a capacity of more than 100,000, the Melbourne Cricket Ground can hold a lot of people for a cricket match, Australian football game or concert. That many people almost always means long lines for food and restrooms — but perhaps not for long. On Friday, the Melbourne Cricket Club announced a new partnership with […]