CHICAGO — The growth of STRIVR, a leader in virtual reality human performance training, is well documented. Their expansion into various segments of the NFL includes referees using the tech to train along with partnerships with teams like the San Francisco 49ers, New York Jets, Dallas Cowboys and more. Last week, STRIVR CEO Derek Belch (a […]
Video games have been the bread-and-butter of virtual reality. But a new king of VR is expected to emerge over the next few years — and it could change the way you watch sports. The consumer virtual reality market is expected to be worth $5 billion by 2021, growing at a compound annual rate of […]
The San Francisco Giants gave fans at AT&T Park the chance to experience virtual reality last season. They are back at it this time with another VR company, Zeality. Similar to 2016, the Giants will utilize their @Cafe social media hub, located behind the centerfield bleachers, to let fans test out exclusive 360-degree VR video […]
Wasserman and Immersive Experiential partnered to produce the Microsoft Creator’s Lab at the NFL Experience in Houston last month. Featuring a projection dome and an interactive product showcase, the NFL Experience allowed fans to engage with a suite of Microsoft Surface products. Using Sketchable and Paint 3D, visitors had the opportunity to design football helmets, cleats, and jerseys, […]
Liverpool, England-based virtual reality company Laduma announced a partnership with the Denver Broncos that will give fans the chance to watch the Super Bowl 50 champs in 360-degree 3D VR. Laduma-produced 360-degree 3D videos intended to bring Broncos fans closer to the team. The company will use close-up shots from different angles to help create a more […]
