SportTechie

Nov 16, 2012

Recap: 2012 Ivy Sports Symposium

New York, NY – The 7th Annual Ivy Sports Symposium has come to an end today from Columbia University.

Nov 15, 2012

The Challenge of Marketing Tim Tebow: Inside Jockey’s Strategy with CMO Dustin Cohn

There has never been an athlete quite as polarizing as Tim Tebow. After a storied career at the University of Florida, he entered the NFL with his share of supporters, but also with many who doubted his ability to play quarterback at the professional level. He started last season as the fourth quarterback on the […]

Nov 13, 2012

Pushing the Boundaries of Rowing Innovation: Interview with Vedä Sport Co-founder Mike D’Eredita

Although it is one of the oldest sports in the world, dating back to 1430 BC, rowing continues to garner an innovative spirit. The latest innovation is being driven from upstate New York by a former international rowing coach and now successful entrepreneur. Meet Michael D’Eredita, co-founder of Vedä Sport. D’Eredita has created a revolutionary rowing machine […]

Nov 13, 2012

Kentucky’s Nerlens Noel Wants ‘Infinite Money’ As His Superpower [VIDEO]

Kentucky’s praised freshman, Nerlens Noel, said he wanted “infinite money” when asked last month about what superpower he would want most. Noel and his freshman teammates could have used some superhuman defense on Seth Curry last night in the Wildcats’ 75-68 loss to Duke.

Nov 13, 2012

Tim Tebow Can Now Watch Every Moment ESPN Mentions Him

According to the New York Times, TiVo is close to announcing a brand ambassador deal with Tim Tebow. Although financial terms of the agreement are not being disclosed, the company is believed to be the first marketer to sign Tebow to a major national endorsement deal since his trade to the New York Jets. This […]