SANTA CLARA, CALIF. — Technology isn’t just improving athletic performance or changing the way we watch sports. It’s also being used as a real-time analytics tool that is helping front office executives manage stadium operations, improve the fan experience, and ultimately increase the bottom line. SAP has expanded its partnership with the San Francisco 49ers, rolling out a new venue management product this season called Executive Huddle that features a multi-screen dashboard surfacing real-time data related to parking, bathrooms, concessions, ticketing, and more as 70,000 people come through the gates at Levi’s Stadium to watch an NFL game. San Francisco is… Read More
SANTA CLARA, Calif. — Embedded inside Silicon Valley, appropriately, is a high-tech sports cathedral. It is wired with 12,000 physical network ports, 400 miles of fiber optic cable, 1,300 WiFi access points, 2,000 IPTV-connected televisions, ten 4K video cameras, and an accompanying smartphone app to help fans order food from their seat and track the length of bathroom lines. Welcome to Levi’s Stadium. GeekWire recently took a behind-the-scenes tour of the privately-financed $1.2 billion stadium, which has set a new bar for professional teams seeking to transform the in-person sports experience. Levi’s Stadium opened in 2014 and is now in its third year hosting the NFL’s San Francisco… Read More
Levi’s Stadium now has the first-ever food farm atop a professional sports venue. Home to the NFL’s San Francisco 49ers, the high-tech stadium today unveiled its new vegetable and herb garden named the Faithful Farm. A rotation of nearly 40 organic crops — from tomatoes to peppers to eggplants to herbs — will be harvested at the 4,000 square-foot farm and used in dishes served at club spaces and private events at Levi’s Stadium. The Faithful Farm will produce an average of 150 pounds of produce per week, or 7,500 pounds of produce per year. “We’re proud to reinforce Levi’s Stadium as an industry… Read More
San Francisco 49ers fans already watch home games at one of the most high-tech stadiums in sports, so it’s only natural that they now have access to one of the speediest tech-enabled delivery services around. In an unlikely-but-intriguing partnership, the 49ers today announced that they have teamed up with Amazon to offer tailgaters one-hour Prime Now delivery for tens of thousands of items. Yes, that’s right: 49ers fans who tailgate before games outside of Levi’s Stadium this season can order food, drinks, and more from Amazon and have it delivered in one hour or less. Prime Now is Amazon’s speedy delivery service for Prime members… Read More