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How Steph Curry helped his digital marketing startup pivot and land a cameo in HBO’s ‘Ballers’

It certainly helps to have Steph Curry on your side, either on the court or in the startup world. The 29-year-old sharpshooting NBA star — who is also a talented golfer and made his professional debut this week — is the co-founder of Slyce, a Bay Area-based startup founded in 2015 that we covered last year. Slyce originally launched as a platform that helped athletes and celebrities sort through social media noise and increase engagement with their most loyal fans. But Slyce co-founder Bryant Barr, a former college hoops teammate of Curry and long-time friend, told GeekWire that his 8-person company pivoted… Read More

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