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Rec Room teams up with NFL in latest partnership for Seattle gaming startup

American football fans who use the Rec Room social gaming app can now grab their favorite team’s gear for their in-app avatars, just in time for the NFL playoffs. Rec Room, the Seattle startup behind the eponymous app, announced Thursday that it partnered with the National Football League for a new “digital fan experience.” In the Rec Room app, players can create and customize avatars, then use them to participate in a wide variety of user-created activities, such as sports, paintball, or simple social interaction. Over the course of the last six years, both Rec Room and its player community… Read More

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Worth the drive: An inside look at Topgolf’s newest high-tech sports venue — within range of Seattle

A modest tee shot away from Boeing’s airplane assembly factory in Renton, Wash., golf balls are taking flight at a sprawling new Topgolf sports and entertainment venue that opened on Friday. Topgolf Renton-Seattle is the company’s 78th location and first in Washington state, and golfers of all skill levels streamed into the place in the midst of a heat wave to smack golf balls, play games, eat, drink and take in the atmosphere. Topgolf uses Toptracer, a ball-tracing technology which powers the tech-enabled driving range experience. Each ball hit from 102 different bays on three levels is tracked by cameras… Read More

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Topgolf opening its new tech-enabled sports and entertainment venue south of Seattle this week

Topgolf is ready to swing into action south of Seattle at its latest tech-enabled golf facility, with an opening planned for Friday in Renton, Wash. The sports and entertainment company’s 78th venue is its first in Washington state and it will feature three levels and 102 open-air hitting bays. Topgolf is also bringing Toptracer, its ball-tracing technology which powers the high-tech driving range experience so golfers can play such games as “Angry Birds” and “Jewel Jam.” Along with a mix of food, drink and music, the location will also have indoor Swing Suite simulator bays powered by Full Swing technology,… Read More

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Topgolf is officially bringing one of its high-tech sports and entertainment venues to Seattle area

Sports and entertainment company Topgolf is officially bringing a full-scale, high-tech golf and gaming complex to the Seattle area, with plans to break ground on Tuesday in Renton, Wash., at the southern end of Lake Washington. Topgolf Renton-Seattle will be located off Logan Avenue near The Landing, a sprawling shopping and dining development that opened in 2007, according to Topgolf and an advisory from the City of Renton. GeekWire first reported in December 2018 that Topgolf was eyeing the site and a 14-acre parcel of land as a potential location. The three-level venue is expected to open in 2022 and… Read More

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Catching up with NFL great Richard Sherman on his favorite video games, esports ownership, and more

Richard Sherman always talked a good game, and backed it up, especially during his years with the Seattle Seahawks. Now the cornerback for the San Francisco 49ers is talking gaming and more as he promotes Amazon’s Digital Week as part of the tech giant’s Prime Gaming platform. Digital Week, which runs until Saturday, allows Prime members to play their favorite games from Prime Gaming (previously Twitch Gaming) and the chance to receive exclusive in-game upgrades. Sherman will be on the Prime Gaming Show on Twitch on Thursday at 4 p.m. PT. For its part, Amazon donated $10,000 worth of toys… Read More

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