Russell Wilson’s TraceMe celebrity app cuts staff, closes L.A. office, pivots to sports prediction game
One year after attempting to take on social media giants with its own content platform focused on celebrities, TraceMe is pivoting. The Seattle-based company, co-founded by Seahawks quarterback Russell Wilson, laid off staff last month and closed its Los Angeles office, CEO Jason LeeKeenan confirmed in an interview with GeekWire this week. The startup is shifting its business from a celebrity content app to a sports prediction game called Tally that offers real cash prize payouts. The app was released for iOS on Friday. The company laid off content-related and celebrity relations staff who were mostly working out of Los… Read More