Under Armour CEO Kevin Plank is moving fast, just in case Apple and Samsung step on his turf
LAS VEGAS — “Why is a sports brand at CES?” That’s the question that Under Armour founder and CEO Kevin Plank asked a packed session at the Consumer Electronics Show on Friday. It was an appropriate question. And while some in the crowd may have wondered why this former college football player turned apparel and footwear entrepreneur was hanging with the geeks, make no mistake that Under Armour very much views itself as a company fueled by innovation. In other words, it’s not just a T-shirt company. At least not anymore. That became apparently clear during Plank’s remarks, where he… Read More
