Every year, while the rest of us might be drawing up lists of our resolutions, the technology industry begins gearing up for one of its biggest annual events in early...
A new smart sports bra in Nike’s spring 2018 collection will feature an adaptive material that adjusts chest support based on the level of intensity of a person’s workout. The Nike Motion Adapt Bra looks like a traditional sports bra, however it’s comprised of a foam and polymer hybrid interior that stretches at rest to […]
As 2017 begins to wane, athletes and winter sports enthusiasts are gearing up to take their skis and snowboards out of storage and getting ready to hit the slopes. Starting today, winter sports buffs can get a head start on the season with Polar Seal, available on Kickstarter. Polar Seal was created by Francois and Sebastien Vandenheste because […]
In the past few years, numerous athletes around the globe have been paying hefty fines for wearing a new brand of gear that has been helping them play better and has increased their comfort. So what piece of apparel is so great that these athletes don’t mind deliberately breaking league sponsorship rules? Socks. Well, TruSox […]
The MLB is one of the rare leagues that does not have its uniforms dominated by one of the sports apparel giants of today’s world. Although, to call Majestic Athletic a small company would be a complete misconception, given that their initial agreement with the MLB in 2005 was valued at $500 million. Get The […]