Yesterday, Under Armour officially announced the launch of the brand’s first dedicated mobile app for shopping deemed, UA Shop. The app plans on raising consumer “spending” experience across the Under Armour Connected Fitness platform. For athletes, personalization is key. What they wear is half the battle when preparing to train because as the saying goes, “Look good, […]
Imagine a world where you’re at the gym walking by a piece of equipment. As you walk by, an alert pops up on your phone telling you to use that equipment and exactly what to do on it, all based on your personal fitness goals. Now stop imagining and realize that this is all a […]
Company name: MySwimPro CEO: Fares Ksebati Headquarters: Ann Arbor, Michigan 1. What is your elevator pitch? MySwimPro delivers personalized training to help swimmers achieve their goals. We’re a global community of passionate swimmers who are focused on improving performance and health. 2. Problem & Solution Problem: Most swimmers don’t have the opportunity to get proper […]
The date was May 29, 2015. I had the privilege of watching Derek Norris of the San Diego Padres deposit a middle-in pitch into the visiting bullpen at Petco Park for a walk-off grand slam. The game-winning home run was, is, and probably always will be the most amazing live moment I have ever experienced […]
CBS Interactive Advanced Media is hoping to help people workout anywhere and anytime with the launch of TrainerPass, a new subscription fitness platform that allows users to stream workout videos from fitness pros. TrainerPass can be found as an app for both iOS and Android, as well as on trainerpass.com. There are two different subscriptions available that allow […]
